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Digital Marketing

9781774697337
304 pages
Arcler Education Inc
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Overview
Digital marketing uses online platforms like email, social media, and mobile marketing to promote and sell products or services to potential customers. This text is an informative guide for anyone looking to expand their knowledge of online marketing. The book covers topics such as social media, email marketing, content marketing, SEO, and more. With practical advice and real-life case studies, readers can apply the strategies outlined in the book to their own digital marketing campaigns. Whether you're a beginner or an experienced marketer, this book offers insights and tips that can help you succeed in the digital space.
Author Bio
Ali Arif is a marketing professional with over 10 years of experience in the field. He holds a Bachelor's degree in Marketing from the University Guelph and a Master's degree in Business Administration from the University of Windsor. Ali has a proven track record of success in developing and implementing marketing strategies that drive revenue growth for companies of all sizes. He has worked with both startups and established corporations, including Fortune 500 companies, in various industries such as technology, healthcare, and finance. Currently, Ali serves as the Director of Marketing at a fast-growing software company, where he leads a team of marketing professionals to drive brand awareness, generate leads, and increase customer engagement.

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