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Battle of Symbols

Emerging Global Dynamics

John Fraim

Daimon Verlag
Symbols increasingly dominate international communication. The events of 9/11 and the ongoing war against terrorism demonstrate their power. Yet few understand them. Now, more than ever, it is important to understand symbols in a global context. Battle of the Symbols examines 9/11 and current events in light of global symbolism. While 9/11 represented the beginning of the war against terrorism, the real battle of symbols started long before September 11th and will continue long after the fall of Osama bin Laden or Saddam Hussein.
Author Bio
John Fraim is President of The GreatHouse Company, a marketing consulting firm and book publisher. He is a leading authority on symbolism and the creator of www.symbolism.org, one of the internet’s most popular sites for symbolism. His writing has appeared in a number of publications and online journals including Business2.0, The Industry Standard, Ad Busters, The Journal of Marketing, First Monday, Spark OnLine, Media & Culture Journal, The Journal of Psychohistory, Anthropology News and Psychological Perspectives. His book Spirit Catcher won the 1997 Small Press Award for Best Biography. He has a BA in History form UCLA and a JD from Loyola Law School.