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A Quick Start Guide to Financial Forecasting

Discover the Secret to Driving Growth, Profitability, and Cash Flow Higher

Philip Campbell Steve Player

216 pages
Grow & Succeed Publishing LLC

This book provides a surprisingly straightforward, easy-to-understand guide to one of the most powerful financial tools in business: a reliable financial forecast. It will transform the financial future of your company and help you make better, faster, smarter financial decisions.

What if you had a clear view through the financial windshield of your business? What if you had answers to questions like:

  • What's about to happen to my profitability and cash flow?
  • How much cash can we distribute to owners this year?
  • I am making money in my business, so why is cash still so tight?
  • Can we make the balloon payment on our debt that is due in six months?
  • How long will it take to pay off our debt?
  • What will our taxable income be this year?
  • What will our cash balance be six months from now?
  • What does the financial future of my company look like?
    • A reliable financial forecast puts the answers to these questions at your fingertips. It helps you take control of your profitability and cash flow because it gives you answers to the most important financial questions you face in your business. It gives you the courage and confidence to make better business decisions as you work to survive and thrive in an ever-changing business world.

      Too many entrepreneurs and CEOs today are feeling more like passengers than drivers in their business. They're staring at their rearview mirror as they bounce along in the passenger seat. Their company is careening along on the highway of business as they wonder and worry about where their business might end up financially.

      A reliable financial forecast solves this problem by providing a clear view through the financial windshield of your business. It creates the visibility and clarity you need to drive your company toward a bigger and brighter financial future. Put yourself in the driver's seat of your business by tapping into the unique and exciting benefits that financial forecasting can unlock for you.

      Author Bio

      Philip Campbell is a consultant and author of the book Never Run Out of Cash: The 10 Cash Flow Rules You Can't Afford to Ignore. The book is an easy-to-understand, step-by-step guide for business owners and managers who want to better understand and manage their cash flow. Philip is also the author of the online course Understanding Your Cash Flow–In Less Than 10 Minutes. The course teaches a simplified approach to understanding and managing cash flow each month.

      Philip's career began in public accounting. He was a staff accountant in a local CPA firm in Beaumont, Texas, and then an audit manager in an international accounting firm in Houston, Texas. Since 1990, he has served as a financial officer in a number of growing companies with revenues ranging from $5 million to over $1 billion. Philip has been involved in the acquisition or sale of 33 companies and an IPO on the New York Stock Exchange.

      What really sets Philip apart from the average financial person you meet is his passion and excitement about helping entrepreneurs and CEOs win financially in business. Philip believes strongly that growing a successful business makes it critical that management knows exactly what's going on with their cash flow. In fact, early on in his career, he focused and "preached" so much about the importance of cash flow that people now call him CASH.

      Steve Player is the founder and managing director of The Player Group. He has co-authored and edited five industry leading cost and performance management books. He is program director for the Beyond Budgeting Round Table in North America.

      Steve is a top ranked speaker and consultant helping clients implement leading edge practices. He is the author of Future Ready: How To Master Business Forecasting.

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