Strategic Management for Hospitality & Tourism Sector
Jennifer Raga
9781774075876
239 pages
Arcler Education Inc
Overview
Strategic Management for Hospitality & Tourism Sector discusses the basic concept of strategic management for the sector of hospitality and sector. It includes the idea of competitiveness in the hospitality industry. This book also discusses the medical tourism and wellness strategy along with the notion of corporate travel management. It provides the reader with insights of implementing different strategies in the field of hospitality and tourism so as to understand the challenges, current trends and future aspects of hospitality and tourism industry.
Author Bio
Jennifer is a Tourism and Hospitality Management Specialist with more than 15 years of experience in the industry, giving academic training to University Students and Local Communities about Tourism, Hospitality and Events Management with Eviatour C.A.. She holds a BA in Tourism Business Management and a Postgraduate Diploma in Hospitality Management awarded from the University of Birmingham UK.
